We are helping to define the next big thing in visualization

Whether it is animations, virtual reality or holograms, we have our team diving in head first and coming back up with new ideas and cost effective solutions , ready to be applied to your projects. We go past the edge and then bring it back to the land of practical uses.

Virtual Reality isn't just for video games.

We are using VR to tell brand stories, and let customers experience products and brands in a deeper way.
If you manufacture large, complex products then you know how hard it can be to bring your products to your customers for sales calls. Virtual Reality can give you the ability to bring 50 bulldozers with you and all you need in a 10x10 space.

Case Studies

Dow Automotive
Opportunities
As a market leader, Dow Automotive produces a vast array of adhesive solutions. Visualizing those applications is a powerful sales tool.

Solution
• Create standard demonstration vehicle and layered approach to visualization.
• Develop an understanding of the client’s products and applications. • Create a series of images to visualize products and applications on-vehicle in ways only possible with CGI.
Skytron
Opportunities
Sometimes products are easy to explain, and sometimes they are more difficult. Picking the right story-telling solution for a product is key.

Solution
• Create a point to point, webVR tour for OR products.
• Produce an animation to explain the advantages of a new lighting system.
• Create various CGI renderings of products at a lower cost that traditional photography.
Shape Corp
Opportunities
Shape Corp develops and improves various production techniques. Telling those stories to potential customers can be a challenge.

Solution
• Develop a visual language to show just enough process detail, but not too much.
• Tell process stories through animations.
• Explain the applications and advantages of each process.
GHSP
Opportunities
GHSP was developing a new type of shift control and wanted to introduce it at CES 2018. They also needed a refresh of their solutions story video and a cool give-away for their booth.

Solution
• Produce a full VR Driving simulator using Unity and HTC Vive. The GHSP touch control shifter was integrated into the VR and a real-world control unit.
• Produce an animation showcasing the GHSP solution story and some of their product offerings.
• Create a point to point, webVR experience to be teamed with bespoke Google Cardboard give-aways.

Selected Work

3d Rendering, Render, Animation, medical animation, medical, anatomical, anatomy, visualization, archviz, architectural visualization, VR, virtual reality, vive, product rendering, CGI, design, michigan, west michigan, grand rapids

Dow Automotive

Animation

3d Rendering, Render, Animation, medical animation, medical, anatomical, anatomy, visualization, archviz, architectural visualization, VR, virtual reality, vive, product rendering, CGI, design, michigan, west michigan, grand rapids

Evoqua

animation

3d Rendering, Render, Animation, medical animation, medical, anatomical, anatomy, visualization, archviz, architectural visualization, VR, virtual reality, vive, product rendering, CGI, design, michigan, west michigan, grand rapids

Sharpie

rendering

image

Scarab Jet Boats

rendering

image

Skytron

rendering

3d Rendering, Render, Animation, medical animation, medical, anatomical, anatomy, visualization, archviz, architectural visualization, VR, virtual reality, vive, product rendering, CGI, design, michigan, west michigan, grand rapids

Grand Rapids
Public Museum

virtual reality

3d Rendering, Render, Animation, medical animation, medical, anatomical, anatomy, visualization, archviz, architectural visualization, VR, virtual reality, vive, product rendering, CGI, design, michigan, west michigan, grand rapids

GHSP

virtual reality

3d Rendering, Render, Animation, medical animation, medical, anatomical, anatomy, visualization, archviz, architectural visualization, VR, virtual reality, vive, product rendering, CGI, design, michigan, west michigan, grand rapids

Haworth

animation

3d Rendering, Render, Animation, medical animation, medical, anatomical, anatomy, visualization, archviz, architectural visualization, VR, virtual reality, vive, product rendering, CGI, design, michigan, west michigan, grand rapids

Shape Corp

animation

3d Rendering, Render, Animation, medical animation, medical, anatomical, anatomy, visualization, archviz, architectural visualization, VR, virtual reality, vive, product rendering, CGI, design, michigan, west michigan, grand rapids

Dow Automotive

rendering

a select list of

Our Clients

Reality is that which, when you stop believing in it, doesn't go away.
Philip K Dick

the Team

3d Rendering, Render, Animation, medical animation, medical, anatomical, anatomy, visualization, archviz, architectural visualization, VR, virtual reality, vive, product rendering, CGI, design, michigan, west michigan, grand rapids

Brian C Knapp

co-founder/president
3d Rendering, Render, Animation, medical animation, medical, anatomical, anatomy, visualization, archviz, architectural visualization, VR, virtual reality, vive, product rendering, CGI, design, michigan, west michigan, grand rapids

Jim Knapp

co-founder
3d Rendering, Render, Animation, medical animation, medical, anatomical, anatomy, visualization, archviz, architectural visualization, VR, virtual reality, vive, product rendering, CGI, design, michigan, west michigan, grand rapids

Matthew Knorr

senior animator
3d Rendering, Render, Animation, medical animation, medical, anatomical, anatomy, visualization, archviz, architectural visualization, VR, virtual reality, vive, product rendering, CGI, design, michigan, west michigan, grand rapids

Brent Kettelhut

junior animator
3d Rendering, Render, Animation, medical animation, medical, anatomical, anatomy, visualization, archviz, architectural visualization, VR, virtual reality, vive, product rendering, CGI, design, michigan, west michigan, grand rapids

Travis Fountain

junior animator
3d Rendering, Render, Animation, medical animation, medical, anatomical, anatomy, visualization, archviz, architectural visualization, VR, virtual reality, vive, product rendering, CGI, design, michigan, west michigan, grand rapids

Josh Stiemsma

xr developer
3d Rendering, Render, Animation, medical animation, medical, anatomical, anatomy, visualization, archviz, architectural visualization, VR, virtual reality, vive, product rendering, CGI, design, michigan, west michigan, grand rapids

Andrew Quist

xr intern

We have all of the toys.

If there is a VR or AR unit on the market, chances are, we have one.
• HTC Vive [VR]
• Oculus Rift [VR]
• Samsung Odyssey [VR]
• Oculus GO [VR]
• HTC Vive Focus [VR]
• Google Daydream [VR]
• Microsoft Hololens [AR]
• Daqri Smart Glasses [AR]
• Acer Mixed Reality Headset [VR]
• Google Cardboard [VR]
• Leap Motion Control [AR/VR]

Externa is a leading CGI studio in Grand Rapids, MI.

Externa CGI was founded in 2000 and since that time we have developed into a premier CG studio. We possess technical expertise and a unique ability to thoroughly understand products, processes and services. This allows us to meticulously craft stories through animation and visualization. Since inception, Externa has helped national and local companies tell product and process stories. We employ an array of leading technologies and techniques to create the most engaging and cost effective solutions. Whether VR, still images or a full animated production, Externa maintains focus on your story and how best to tell it.

Lets talk.

Externa CGI works with everyone from well known brands to start-ups to industrial suppliers. You could be next.

Externa CGI

560 5th Street NW, Suite 103 Grand Rapids, MI 49504

616 988 0485

info@externacgi.com

Mon-Fri: 8am-5pm